10 Steps to Building Business Trust

Behaviors of a High Trust Business Leader

Trust is defined as “having confidence or faith in” and “the trait of believing in honesty and reliability of others”. One of the most important performance, profit and competitive advantages a business owner, enterprise or entrepreneur has available is the ability to understand, connect and build trust.

Trust is the key motivator in any successful business.

The faster you can build the trust of a potential customer, the faster the sales cycle is completed…..which leads to

• The faster the purchase is made
• The more the size of the purchase
• The more items purchased
• The more frequent the purchase
• The more people they’ll refer to you.

All because of the connection of trust.

10 Behaviors of a High Trust Business Person

1. Talk straight

2. Demonstrate concern and listen first

3. Create transparency

4. Right wrongs quickly

5. Show loyalty

6. Deliver results and keep commitments

7. Keep growing and learning

8. Take responsibility for results

9. Tackle issues head on

10. Extend trust

Trust affects two outcomes in business.  These are speed and cost.  With more trust, speed will go up and cost will go down.

It comes down to “Are you credible?”.  Can you be trusted?  If you are, your prospects will become customers.

Practice the 10 behaviors of a high trust business person and your business will benefit.

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[Editor: You can learn more Business Strategies and Tips to Benefit Your Business in  Strategic Profits' Founders Club.]